Established in 1967, Charlotte Radiology is a privately-owned Radiology Group that has served the Carolinas for 50 years. We own and operate 15 breast centers, two vein centers, two interventional radiology sites and five free-standing imaging centers. Our 100+ subspecialized Radiologists read more than 1 million studies annually for 14 hospitals, 30 imaging centers and a multitude of healthcare providers. We're building the nation's premier partnership of physician-owned radiology practices. Here, we come together to share best practices, optimize growth, support our hospital partners, and most importantly, elevate patient care—together. It's the next generation of private practice! We're driving change, rather than waiting for change to drive us.
Our Mission: Through collaborative teamwork, we will provide quality-driven, innovative, customer-focused services that exceed expectations.
Radiology Services Sales Specialist / Physician Liaison - Job Summary
The Sales Specialist position will be responsible for communicating the clinical benefits of Charlotte Radiology to referring physician groups throughout the greater Mecklenburg County area and working to increase the number of referrals to all modalities across CR facilities.
•Represent the organization's imaging services line in the healthcare marketplace
•Individual will be driving to sales calls within an 8-county area within NC and SC (<2 hours maximum drive time)
•Develops and strengthens relationships with appropriate audiences in the physician and broader healthcare community
•Markets and presents the imaging services line via scheduled appointments, written correspondence, telephone and follow-up calls to achieve sales goals
•Monitors and provides support to existing sales relationships; identifies opportunities to increase sales volume while ensuring service levels are met
•Participates in the development of sales strategies and plan to increase market share and revenue generation
•Responsible for communicating the clinical benefits of Charlotte Radiology to referring physician groups throughout the greater Mecklenburg County area and working to increase the number of referrals to all modalities across CR facilities
•Interacts with physicians, mid-level prescribers, referral coordinators, nurses and support staff at referring physician offices to communicate the clinical value proposition of CR and to raise awareness of the available modalities across CR facilities
•Strategically plans call routing and targeting to maximize the efficiency and effectiveness of call activity
•Interacts with key marketing and operations personnel to ensure up to date knowledge of key marketing initiatives, messaging, and technological improvements that should be commuinicated to referring offices
•Tracks and reports on activity, including metrics on increases or decreases in volume from individual referring offices
What We Need:
•5-8 years of Clinical Sales experience (physician services, hospital, Medical device, pharmaceuticals, etc.)
•Experience in radiology or experience in a healthcare related field with a technical or data component, preferred
•Experience selling in a healthcare office/hospital-based environment
•Someone who is okay with change, and shaping the role as we grow
•Knowledge of selling models (SPIN selling, etc.)
•Call routing and targeting analytics experience
•Strong communication skills - verbal and written, including presenting to large groups
•Ability to build strong relationships
•Can quickly learn complex healthcare related technical and clinical information
•Effectively prioritizes time
At Charlotte Radiology, we offer an exciting, team-oriented environment where individuals are encouraged to excel! Charlotte Radiology is a dynamic group whose employees embody the goals, commitment, and determination it takes to make a successful company.
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